Qwiki is a new search engine tool. According to its founders Qwiki solves the problem of information overload. Here is Wikipedia definition:
Qwiki (pronounced Quicky) is a multimedia website that links a robotic reading of a text summary drawn from any chosen Wikipedia article with still and moving images drawn from many sources across the web including Wikipedia, Panoramio and Flickr. These attempt to contextually synchronize with the text as it is read with the aim of producing an audio-visual over-view of the subject.
Qwiki is still in its Alpha version, the information generated by machines can be improved by users suggesting more pictures or videos.
Here is what a search for Jordan produces:
You can watch this video below to learn more about Qwiki by the founders: